How to add a watermark
- Add your pictures. Drop one or many anywhere on the page, paste one, or click the box. Each appears in the list, and a large preview shows the first one with your watermark on it.
- Choose the watermark: text, or a picture such as your logo.
- Adjust it. Change the size, opacity, angle and position, and watch the preview. The arrows above the preview let you check other pictures.
- Press the button to make the new files, then download each one or all of them as a ZIP.
If you change a setting after making the files, the finished files are cleared, because they no longer match, and you press the button again. Your original files are never changed.
Text watermark
- Text. Type anything, for example
© Your nameor a web address. You can paste the © symbol, or type it with Alt+0169 on Windows or Option+G on a Mac. - Font. Sans-serif, serif or monospace, with a bold switch and a color picker. White is the default.
- Soft shadow is on to begin with. It puts a faint dark glow behind the letters so that light text stays readable on a light sky or a white wall. Turn it off for a cleaner look.
Picture watermark
Choose A picture (logo) and pick a file. A PNG or WebP with a transparent background works best, because only the logo itself is drawn. A logo on a solid white square will show the square. The picture is scaled to a share of each picture's width, so a big photo and a small photo get a logo of the same relative size.
Size, opacity, angle and position
| Setting | What it does |
|---|---|
| Size | For text, the height of the letters as a share of the picture's shorter side. For a logo, its width as a share of the picture's width. Because it is a share, the watermark looks the same on pictures of different sizes. |
| Opacity | From 5 to 100, starting at 70. A lower number lets more of the picture show through. |
| Angle | From −180 to 180 degrees. A slight tilt, such as 30, is common for repeated watermarks. |
| Layout: one mark | One watermark, placed in any of nine positions, from top left to bottom right. It starts at the bottom right, kept a little way in from the edge. |
| Layout: repeated pattern | The watermark is repeated across the whole picture in staggered rows, with a Spacing slider for the gaps. |
Choosing where to put it
- A corner mark is tidy and does not spoil the picture, but it is also the easiest to crop away.
- A mark in the middle, or a pattern over everything, is much harder to remove without leaving damage, but it affects how the picture looks. A lower opacity helps.
- Make it readable but not loud. Light text with the shadow suits dark and mid-tone areas. On a bright picture, try a dark color.
No watermark is a lock. Someone patient with an editing program can crop, cover or paint over one, so think of it as a clear statement of who made the picture and a deterrent, not as protection. Our guide on content credentials and watermarks explains how visible marks compare with invisible ones and with signed provenance data.
Common uses
- Photographers and artists sharing previews or portfolio pictures online, with a name or a web address on each one.
- Shops and sellers adding a logo to product pictures so that they stay recognizable when they are copied.
- Drafts and proofs marked with a large faint word, such as DRAFT or SAMPLE, in a repeated pattern.
- Event and school pictures shared as low-resolution proofs before the full versions go out.
File type and quality
- Same type as the original saves JPEG as JPEG, PNG as PNG and WebP as WebP. HEIC photos from iPhones become JPEG, and other types such as GIF or BMP become PNG.
- JPEG, PNG or WebP converts every picture to that type. JPEG fills see-through areas with the background color you choose (white to begin with).
- Quality from 50 to 100, starting at 92, applies to JPEG and WebP and is hidden for PNG.
Files are saved as name-watermarked.jpg (or the matching extension), and a batch can be downloaded as watermarked-pictures.zip.
What happens to your pictures
- The size stays the same. Nothing is resized. The preview is drawn at up to 900 pixels so that it stays quick, and the saved files use the full picture, with the watermark scaled to match.
- Metadata is not kept. The new files are fresh drawings, so camera details, GPS location and any copyright text stored in the original's metadata are left behind. That protects privacy, but if you rely on that embedded copyright text, check what you need with the metadata viewer. Our EXIF guide explains what is stored in a picture.
- The phone's rotation tag is applied first, so photos stay upright.
- Animated GIFs become a still picture of the first frame.
- HEIC photos work. In browsers other than Safari, the page downloads a decoder of about 3 MB the first time you add one.
- Size limit. Browsers will not make a picture larger than 16,384 pixels on a side or about 120 megapixels. The page reports any picture that is too big and still saves the rest.
- Large batches work, but finished pictures are held in memory until you download them, so do very large folders in groups, especially on a phone.
To resize and watermark in one go, the bulk image resizer has the same watermark options along with exact sizes and crops.
Privacy
Watermarks are drawn inside this tab, and the files on your disk are never changed or deleted. For what the site collects, see our privacy policy.
Frequently asked questions
How do I add a watermark to a photo for free?
Drop the photo on this page, type your text (or choose a logo), adjust the size, opacity and position while watching the preview, and press the button. Then download the new file.
Can I watermark many photos at once?
Yes. Add as many as you like. The same watermark is drawn on every one, scaled to each picture, and you can download them one by one or as a ZIP.
Can I use my logo?
Yes. Choose A picture (logo) and select your file. A PNG or WebP with a transparent background gives the cleanest result.
How do I make the watermark harder to remove?
Use the repeated pattern layout, or put one mark across the middle, at an angle and a moderate opacity. Corner marks are the easiest to crop away. No watermark stops a determined editor, so it works best as a deterrent.
Will it make my picture smaller or lower the quality?
The picture keeps its pixel size. JPEG and WebP files are saved again, which loses a little quality at the default setting of 92, so keep your originals. Choose PNG for no loss.
Why does the watermark look smaller on my big photos?
It does not: its size is a share of each picture, so it takes up the same fraction of every picture. A very large picture simply has more pixels, so the same share is more pixels wide. Raise the Size slider if you want it bigger.